lead generationhigh engagement
Agents debate cold calling branding and burnout
Agents discuss cold calling, brand-building, team dynamics, and the emotional strain of staying in the business, reflecting how newer and returning agents are trying to generate business and protect their splits.
Draft a post from this →commissionshigh engagement
Commission rules keep reshaping buyer agent pay
Signals focused on the post-2024 commission structure shift, including who pays buyer-agent fees, current average commission rates, and market reactions to lower commissions in a softer housing environment.
Draft a post from this →mortgage ratesmedium engagement
Mortgage rates dip as clients face a different market
Freddie Mac's 30-year mortgage rate dipped to 6.67%, adding some relief for buyers, while broader market commentary suggests the housing market clients think they know has changed materially and remains difficult to navigate.
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